Building a Touring Network from Your Base at Untold Stories Recordings: Chicago Recording Studio Part 3 (VIDEO)
Untold Stories Recordings, your premier Chicago recording studio, understands that promoting shows can be a daunting task for musicians. However, if you're serious about turning your music into a profession, it's a task you'll undertake countless times. In this guide, we'll not only provide essential tips on promoting your shows but also emphasize the impact of exceptional performances and the importance of building a dedicated local fanbase.
The Power of a Remarkable Performance At Untold Stories Recordings, we believe that the best promotion begins on stage. Treat every performance with the same enthusiasm and energy you would if you were playing in front of a massive crowd. Regardless of the audience size, delivering an unforgettable show leaves a lasting impression. Attendees who experience a fantastic performance are more likely to share their excitement, ultimately boosting the attendance at your next show.
Leveraging Your Personal Network Your friends can be your greatest allies in building an audience. Invite your real friends to your shows, and encourage them to bring a date or a plus one. If you have just five friends who each bring someone, you've instantly expanded your audience to ten people. These initial supporters can create a ripple effect, as they may bring more friends to your future performances.
Utilizing Free Listing Opportunities Harness the power of free promotional resources like local newspapers, community publications, and independent radio stations. Listing your event in these outlets is not only cost-effective but also essential for reaching a broader audience. Additionally, consider crafting a press release and sending it to relevant reviewers and outlets. If you're promoting a show outside your hometown, seek similar outlets and request support from the local opening act to help with promotion.
Engaging with Social Media In the digital age, social media is a musician's best friend. Create Facebook events for your shows and engage with your followers regularly. Share behind-the-scenes content, teasers, and updates leading up to the event. Encourage your fans to invite their friends and share your posts. Social media offers a dynamic platform to interact with your audience and generate buzz.
The Power of Visual Promotion Don't underestimate the effectiveness of printed posters. Design and display at least five posters strategically around the venue and surrounding areas. The earlier you display them, the greater the chance of catching the eye of regular venue patrons. Visual promotion complements your digital efforts and adds a physical presence to your show's marketing.
Maintaining a Positive Attitude Even if a show doesn't meet your attendance expectations, it's crucial to extract positive takeaways. Every small victory, whether it's a new fan or a memorable moment, is a building block for future success. Approach each show with a positive attitude and a willingness to learn from your experiences. Remember that building a dedicated fanbase is a gradual process, and persistence pays off in the long run.
Conclusion: Untold Stories Recordings is not only your go-to Chicago recording studio but also your partner in navigating the music industry. By focusing on exceptional performances, utilizing your personal network, leveraging free listings, engaging on social media, and adopting visual promotion strategies, you can successfully promote your shows. Stay committed, stay positive, and watch your audience grow with each performance. This is a journey, and we're here to help you every step of the way.